The bet of Digital Literacy for Albania’s Footwear Sector

Albania’s footwear industry—one of the country’s most long-standing manufacturing pillars—is undergoing a fundamental
transformation. As more companies shift from basic subcontracting models (M, CM, CMT) toward higher-value Full Package
(FP) and Own Brand (OB) production, the sector is facing an urgent need for a better-trained, digitally competent
workforce. Recent surveys among Albanian footwear companies highlight a common challenge: the growing shortage of
qualified workers who can operate in increasingly digitalized production environments.

The move toward FP and OB models requires skills far beyond traditional stitching or assembly. Today’s competitive
footwear manufacturing relies heavily on digital design, CAD/CAM tools, automated cutting systems, advanced pattern
engineering software, and integrated production planning platforms. Workers who can navigate these tools are essential for
companies seeking to improve efficiency, reduce errors, and produce more complex, higher-value products.

Yet the skills gap remains significant. Many workers lack basic digital literacy, while younger employees often have general
computer knowledge but limited exposure to sector-specific technologies. As a result, companies struggle to meet
customer demands for speed, precision, and design innovation. This gap not only limits productivity but also constrains
the industry’s ability to move up the value chain and capture more of the final product value.

To bridge this divide, companies must invest intentionally in re-skilling and up-skilling their workforce. Internal training
programs, partnerships with vocational schools, and participation in EU-funded initiatives can accelerate learning and
adoption of new tools. Projects like Digi4Wearables play a crucial role by offering innovative training methodologies built
around digital manufacturing, user-friendly learning tools, and inclusive approaches suitable for workers of all backgrounds.

Digital competence is no longer optional—it is a strategic necessity. Companies that embrace training, encourage digital
learning, and integrate advanced design and production technologies will be the ones best positioned to compete
regionally and internationally. Strengthening the skills foundation today will determine Albania’s ability to build a modern,
sustainable, and globally competitive footwear sector for the future.

Project Number 101092436- Digi4Wearables-ERASMUS-EDU2022-CB-VET

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.